Marketing… Yes Can’t Live Without It
When I wrote my first book, That Was Then, This Is Now, I was under the impression that my publisher was going to promote my book. I soon found out that the publisher was only going to give a fraction of the time in helping me promote and market my book. Given the limited resources I had, I believe I did a great job of breaking into the market, making people aware of my presence. Here are a few things to do to get started.
1. Send review copies of your books to book clubs and to all the journal and magazines that review books in your genre. Most publishers will do this, but it never hurts to research other places that you can submit a copy of your book. There are plenty of places on-line that will review your book for “free”.
2. Create a web page for the book. Now you can exchange links and drive traffic to the site with comments, blogs, quotes, and excerpts. Be sure to have buy links available.
3. Offer sample chapter as free downloads on your website. This is an excellent way to “tease” readers to want more. Make sure the chapters you are offering are your best chapters, and turn those chapters into PDF files.
4. Offer yourself for interviews on radio. Most radio stations are eager to interview newly-published authors.
5. Create a launch page for your book.
Paulette Harper is an award-winning and best-selling author, speaker and marketing consultant. She is the owner of Write Now Literary Virtual Book Tours and is passionate about helping authors succeed in publishing and marketing their books. Paulette has been writing and publishing books since 2008. She writes both Christian Fiction, Non-Fiction and children’s books. She resides in Northern, California.
Paulette’s business website: www.wnlbooktours
Paulette’s website: www.pauletteharper.com
Amazon author page: http://amzn.com/e/B004FEJKCQ